The Honey Baked Ham CompanyOctober 7, 2026

HoneyBaked® launches new Deluxe Sandwiches and Protein Cups, bringing more of its signature meats into everyday occasions.

ATLANTA, Oct. 7, 2026 /PRNewswire/ — The Honey Baked Ham Company is turning up the protein, and this time it’s coming stacked, sliced and ready to grab-and-go. The brand long celebrated for its hand-carved meats is giving guests even more ways to enjoy the protein they love with the launch of its new Deluxe Ham and Turkey Sandwiches and Protein Cups, bringing the brand’s signature meats into even more convenient, everyday occasions.

HoneyBaked’s new Deluxe Sandwiches and Protein Cups are now available at participating locations nationwide.

Protein has always been at the heart of HoneyBaked’s menu, and the new offerings build on that legacy. From sandwiches stacked high with bold flavor to convenient Protein Cups featuring 6 oz. of ham/turkey, the new options make it even easier to get more of the protein guests already know and love from HoneyBaked.

“While protein may be having a moment, it has always been at the heart of what we do at HoneyBaked. These new offerings build on that legacy, giving guests even more delicious ways to enjoy the high-quality meats they know and love.” said Chef Tim Ziga, Culinary Director, The Honey Baked Ham Company. “From our Deluxe Sandwiches to convenient Protein Cups, we’re taking the quality and flavor guests already know and love and making it even easier to enjoy HoneyBaked throughout the day.” 

Meet Your New Protein Go-Tos:

Deluxe Ham and Turkey Sandwiches: HoneyBaked’s classic Ham and Turkey Sandwiches just got a serious glow up. The Deluxe Ham Classic features 50% more Honey Baked Ham®, extra Swiss cheese, mayonnaise, Hickory Honey Mustard, lettuce and tomato on a buttery croissant. The Deluxe Turkey Classic features 50% more roasted or smoked Honey Baked™ Turkey, extra Swiss cheese, mayonnaise, Hickory Honey Mustard, lettuce and tomato on a soft Baker’s Roll. The ham sandwich delivers 45 grams of protein, while the turkey sandwich delivers 51 grams of protein.

Protein Cups: Available in ham and roasted or smoked turkey, each Protein Cup features 32 grams of protein for ham or 38 grams for turkey, offering a convenient way to enjoy HoneyBaked’s signature meats on the go.

The new offerings also give guests more ways to experience HoneyBaked beyond traditional holiday occasions, highlighting the brand’s everyday menu of signature meats and sandwiches.  

The new offerings are available beginning Oct. 5 at participating HoneyBaked locations nationwide.

For more information, visit honeybaked.com/lunch.

About The Honey Baked Ham Company:

For more than 65 years, The Honey Baked Ham Company has provided customers and their families with delightful food to enjoy for all of life’s special moments. HoneyBaked’s origins began when founder Harry J. Hoenselaar patented a spiral-slicing ham machine, making way for the first HoneyBaked® Store in Detroit, Michigan. Since that momentous opening in 1957, the company has grown to more than 400 locations nationwide, serving its signature spiral-sliced Honey Baked Ham with sweet and crunchy glaze, premium turkey breast, heat and serve sides, desserts, sandwiches, and more. Offering convenient meals using the best ingredients, HoneyBaked will make every occasion a little more memorable, whether you’re dining in store, picking up or ordering online. For more information visit www.honeybaked.com and connect on Instagram, Facebook, Twitter, Pinterest, and TikTok. 

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SOURCE The Honey Baked Ham Company

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